The richest man in the leisurely country

Chapter 151 Price War

"Several seniors have taught me that I don't know how to do business very much, but I also understand a truth. Since I want to do business, I must never do a loss-making business."

"Since this is the case, then I don't think there is anything to talk about. The three of you will walk slowly."

Now that the face is being torn apart, Su Mu doesn't have to give the other party a good look.

Su Mu was really upset when he hit the abacus on himself.

Could it be that just because your three supermarket chains have a large market share in Ming County, you can hit me?
After Su Mu took this path, he knew that he would encounter various difficulties in the future.

It's just that I didn't expect everything to come so fast, so suddenly, and just as I raised my head, someone came to suppress me.

"Okay, then we wish Mr. Su a prosperous business and good luck."

Qian Junhao twitched the corners of his mouth, stood up and smiled jokingly at Su Mu.

To be honest, they really didn't pay attention to a young Su Mu.

Even though Su Mu's vegetables and fruits are of good quality and are indeed selling well, how long can he sell them?
"Then I would like to thank Mr. Qian for his blessing, and this is also true, no matter in the future or now."

Su Mu smiled lightly, and didn't want to pay too much attention to it.

The other party really had a good idea. In fact, Su Mu also saw it, and they didn't even think about talking about it.

In the business field, it is very important to explore each other's truth and reality. After all, you must know yourself and the enemy in order to be victorious in all battles.

With such a huge profit from vegetables and fruits, how could Su Mu give in? The other party came here this time just to make a name for themselves.

"The situation doesn't seem optimistic?"

As soon as the three of them left, Lin Lan came in anxiously, looking at Su Mu worriedly.

The three largest supermarket chains in Ming County came to the door together, making it clear that they wanted to put pressure on Su Mu.

In fact, Lin Lan was also afraid that Su Mu would compromise, but if he didn't compromise, the consequences would be unimaginable. Even if he compromised, it would be completely harmful to them but not beneficial.

That is equivalent to giving them a boiled duck.

"It's more than not optimistic, it's all about showing your sharpness, but the soldiers come to cover up the water and the soil, there's nothing to be afraid of."

"Sister Lan, hurry up and train our own people. Next, we will not only continue to open branches, but also compete with them. If I don't expect it, this will be a protracted battle."

Su Mu looked at Lin Lan with a serious face, extremely solemn.

Speaking of which, Su Mu was also very apprehensive, not knowing what the other party would do.

But this battle is definitely going to start, this is an unavoidable fact.

"Fight, they can fight if they want to, but how should they fight?"

Lin Lan was also very worried. She used to open a small supermarket, and they didn't care at all.

These three supermarkets accounted for 70.00% of the entire Ming County, and their strength was quite strong. Even Lin Lan felt afraid if they really wanted to fight.

"It's very simple, whatever trick they make, we just go back. If I'm not wrong, they should be the first to start with the price."

"At that time, I'm afraid those vegetable and fruit suppliers will suffer a lot. Of course, they will definitely not get any benefits."

The competition in the market is actually so silent sometimes.

Don't look at everyone is calm today, but the other party has already thought of some tricks in his stomach.

"But we only have two stores, and they are both small stores. If there is a price war, we will definitely suffer a lot."

When Lin Lan heard about the price war, Lin Lan felt inexplicably upset.

Their vegetable and fruit prices are already high. If the other party lowers the price, the situation will change completely.

It is true that the quality of vegetables and fruits is a very strong selling point, but people don't really need it.

Even ordinary fruits and vegetables can be eaten by them.

If the other party lowers the price, people will seek advantages and avoid disadvantages, and they must all go to the other party in a swarm.

"Don't be hypocritical, the benefit of this matter is the masses themselves. They can buy a lot of things they want at a low price, but don't forget that you can't hoard vegetables and fruits."

"What we have to do is to let people make a choice. When you are used to delicacies from mountains and seas, it's okay to eat sauerkraut tofu once in a while. If you go back to the old days and eat sauerkraut tofu every day, who can stand it?"

Su Mu smiled lightly, he was right about this.

Isn't it just to fight, then come on and see who will be injured in the end.

In fact, what Su Mu wants is not the choice of the masses at all, but the choice of a certain group of vested interests.

If the two sides start a price war, there is no doubt that the supermarket will keep the purchase price very low. The profit of consumables such as vegetables and fruits is not high, the cost is still high, and the risk is too high.

The reason why a balance was formed before, and the supermarket had a great say, was because the suppliers also made money, otherwise they would have fallen out long ago.

Needless to say, suppliers wish these supermarkets would go bankrupt, so that they have a chance to occupy this market.

If the supermarket lowers the price, the interests of the suppliers will be greatly damaged. Once the red line is crossed, it is time for the suppliers to rebel.

For ordinary people, price cuts are of course a good thing, and they can't wait for it.

If the price of this one is low, they will buy this one, and if the price of that one is low, they will buy that one. This is their free choice.

The key to the final victory is actually in Su Mu's hands.

"Fight, we must fight, we must knock the mountain to shake the tiger and kill the chickens and monkeys. It just so happens that I will increase production soon, and use price and quantity to crush them to death."

The more Su Mu thought about it, the more determined he became.

As long as the opponent dares to make a move, I must crush him to death.

"Sister Lan, please inform Maggie and let them prepare. This is a crisis. It can be said that it is the first crisis I have encountered since the establishment of our fruit and vegetable store and since I started business."

"We not only want to win, but we also want to fight a beautiful turnaround, so that they can turn their backs on their backs."

Su Mu made a decision.

Lin Lan frowned, she was really worried.

All the businesses have just started, and the branch stores have just opened. I thought it would be able to develop smoothly, but I didn't expect it to evolve into the current situation.

Sure enough, where there are people, there are rivers and lakes.

Seeing them getting bigger day by day and wanting to grab the cake, other people immediately jumped out to object.

Compared with Lin Lan's anxiety, Su Mu was much calmer, and he was also very nervous, but at this time, he couldn't let himself be confused.

After explaining some problems with Lin Lan, Su Mu didn't delay in the city, but returned to the village.

Now my own vegetables are only about ten acres, and the output in one cycle is about [-] catties.

Unexpectedly, as soon as Su Mu came back, Lin Lan called immediately.

"Xiao Su, it's not good. I just received the news that Jinxin Supermarket has started to distribute advertising leaflets, saying that it will start a big discount on vegetables and fruits."

"They are the first to attack, and the discount is directly [-]% off the existing price."

On the phone, Lin Lan was very anxious.

Although this discount is not large, for the public, this is a great opportunity to save daily costs.

If it is not expected, many grandpas and aunts have already started to prepare to start grabbing goods.

(End of this chapter)