Chapter 29: Expansion Beyond Borders
As Qin Tian entered his office at the Deutsche Welfare Lottery, he immediately went to Karl von Jonareit, the general manager. The atmosphere in the room was heavy with anticipation. Qin Tian had built the lottery company into a significant source of revenue, but his growing debts loomed large over him. The company, with its steady profits, was now his primary means of repaying those debts, making every decision he made about its future crucial.
"How is the company doing now, Carl?" Qin Tian asked, his voice steady despite the weight of the situation.
Karl looked up from his paperwork, a satisfied smile spreading across his face. "Your Highness, our company has been developing steadily. The sales of double collor ball lottery tickets now account for at least half of the entire German lottery market. The competition from Qin Tian's Lottery Company has almost been completely squeezed out by us."
Qin Tian nodded in approval, his mind already moving to the next challenge. The company's rapid growth had been expected, especially after the massive publicity generated by the five-million-mark jackpot. News of the winner had spread across Germany like wildfire, turning lottery players into believers in the possibility of sudden wealth. The introduction of smaller prizes, such as the five-mark reward for choosing the blue ball, had made the double collor ball game even more popular, drawing in a wide range of players eager for a taste of success. As a result, the welfare lottery company had flourished.
Yet, as Karl had pointed out, the German market could only sustain the company's growth for so long. The nation, with a population of seventy million, was simply not large enough to fuel the kind of massive expansion Qin Tian needed. The lottery was close to hitting its peak within Germany's borders, and to continue the company's upward trajectory, they would need to think beyond the confines of the nation.
"However, Your Highness," Karl continued, his tone shifting slightly. "I'm already sensing that the German market will soon hit a bottleneck. Despite our successes, the growth will slow down. I fear we'll reach a point where we can't expand any further within our borders."
Qin Tian understood the challenge. The German market was indeed nearing its limits, and while they could always tweak existing games or introduce new ones, the potential was finite. Excessive reliance on the lottery to fuel economic growth would eventually harm the nation's economy as well, overburdening consumers and straining the public's willingness to invest.
"Carl, the German market is limited," Qin Tian said, his voice thoughtful. "Once we hit the bottleneck here, we have two options to continue growing. The first is to introduce a new lottery game to further pull funds from players, but that method will only work for a short time, and it could cause economic strain. We don't want to exhaust our resources or drive the public away by overwhelming them. So, even if we consider adding new games, we must have a clear plan."
Carl sighed deeply. "I agree, Your Highness. We can't overextend ourselves domestically."
Qin Tian's eyes lit up with a new idea. "Then, we only have one viable option: expansion into foreign markets. We'll increase our profits by tapping into other countries."
"Exactly," Carl said, clearly on board with the new direction. "Germany has a population of seventy million, but Russia, Austria-Hungary, Britain, France, Italy, and Spain all have much larger populations. If we can capture the lottery markets in those countries, the profits could be astronomical."
Qin Tian gave a slight smile. "That's right. But the question is, where do we begin?"
Karl sat back in his chair, contemplating the options. "There are so many countries in Europe, Your Highness. We can't expand everywhere at once; our human and financial resources are limited."
Qin Tian thought carefully before responding. "For the first round, we should target the Austro-Hungarian Empire and Italy. Both are our allies, and as the prince of the German Empire, my involvement should give us a significant advantage. These countries have sizable populations, and if we manage them well, the potential profits will be immense."
Carl nodded in agreement. "Austria-Hungary is a staunch ally, and Italy, though a bit more complicated, should still be manageable. These two countries will be our primary focus."
Qin Tian's expression shifted to one of strategy. "The second round should focus on Britain and France. These are economic powerhouses with large, wealthy populations. If we can crack these markets, the financial rewards will dwarf anything we've achieved in Germany. And if we succeed in these nations, it will give us leverage over the rest of Europe."
Karl's eyes widened at the thought. "The British and French markets would indeed bring in unimaginable wealth. And with your strategy, Your Highness, we could use their own money to strengthen Germany's military power."
"Precisely," Qin Tian said, his tone cold with ambition. "We can use the profits from these countries to fund our war efforts. The wealth of Britain and France will become our war chest—invested in the development of warships, cannons, tanks, and planes. The irony will be that their money, earned from their own citizens, will ultimately be used against them in the coming war."
Karl's excitement grew as the plan unfolded. "Once we establish ourselves in Britain and France, we will have the financial power to expand to the rest of Europe. With their markets and Germany's military might, we will dominate."
Qin Tian leaned forward, a sharp glint in his eyes. "Indeed. The third round will focus on the remaining countries. By the time we reach them, we'll have more than enough resources to ensure success. And once we've expanded across Europe, Deutsche Welfare Lottery will become the dominant force in the lottery industry."
The vision of a European-wide empire of lotteries filled Karl with a sense of purpose. He could already see the riches and power flowing into their coffers, fueling the expansion of their operations and, eventually, supporting the military ambitions that Qin Tian so desperately needed to realize.
Qin Tian stood up, his mind already racing ahead, calculating the next steps in his grand plan. "Let's begin planning the expansion. The future of the company—and of Germany itself—depends on it."
With the wheels of his grand strategy in motion, Qin Tian was more determined than ever to turn Deutsche Welfare Lottery into an unstoppable force. As his influence spread across Europe, so too would his power—both in business and in politics.