Reborn Nobleman: Starting From Eagle Sauce, He Made Hundreds Of Billions

It is April.

League of Legends is still in the hot internal testing.

Open the game website, forum, Tieba and other platforms, and you can see people talking about League of Legends everywhere.

The underground forum of the official website is a place where countless internal test players exchange experiences, discuss the operation methods of hero characters, and the order of equipment.

The major game websites that have received marketing fees produce articles reporting on League of Legends almost every day.

The reason why Shanhai Games does this is to keep the popularity of League of Legends high, to promote it, and to make players curious about this game.

On

April 15, after nearly a month of privatization, Perfect World officially delisted from the Nasdaq Stock Exchange in the United States. On the same day, Oasis Capital’s official Weibo and Perfect World’s official Weibo released a news announcement.

The content of the announcement is very simple, with not much content, only a hundred or so words, and a lot of information.

The return point is that Oasis Capital has wholly acquired Perfect World and its film, television, literature, and media businesses, and announced the establishment of Perfect Group.

The news quickly caused a sensation in the game circle, the novel circle, and the film and television circle.

Perfect World, as a newcomer in the domestic game industry, has a proven ability to develop its own products. Its subsidiary Zongheng Literature is also one of the three largest websites for online novels, and 178 Game Network is one of the top five gaming media websites. Such a strong listed company was acquired quietly, which naturally caused a sensation.

“Wow, Oasis Capital is so awesome. It just acquired Activision Blizzard and then took over the domestic 29 game giant 29 Perfect World. They are going to be the leader in the gaming industry!”

“Wow, this company is so scary. It has acquired so many game, literature, and film and television companies in the past two or three months. It seems that it is deeply involved in the entertainment industry.”

“The giant of the gaming industry is here, capital is indeed awesome!”

“Well done, Perfect should be acquired. I hope Mr. Su can be more conscientious and let the planner of Zhu Xian get out as soon as possible. He only knows how to make money from players in one day.”

“+1 on the top floor!”

“Haha, your father Su has already done this. I’ll tell you a little gossip. At the executive meeting, Boss Su directly kicked Chi Yufeng out and demoted Xiao Hong and Lu Xiaoyan. Now he has appointed Li Qing as the CEO of the group, that is, the producer of Zhu Xian online game.

Moreover, it is said that the company planned to launch a new race, but was scolded by Boss Su, and the new version was cut!”

“Holy shit, is this true? Is Su’s father so strong?”

“Of course it is true. According to inside information, the planning department was also criticized and asked to learn from successful games.”

“Wow, Dad Su is so awesome!~~”…

The online literature circle was also in an uproar.

The situation of the three major online male literature contending for supremacy has now become two major ones. Originally, Qidian and Zongheng were mortal enemies, but now……Now they are one.

If you count carefully, they are not one, you can only say that they have one boss.

Perfect Group and Shanhai Group are separate, and the two are not subordinate to each other.

Su Chengyang did not care too much about the disturbances from the outside world. At this time, he was listening to Yao Wenjing’s report on”Youtuan.com”.

As early as when Su Chengyang went to Pengcheng, Youtuan.com had already been launched in a low-key manner.

The main business of the online version is food group buying, followed by hotels and local life services, referred to as version 1.0, and city sites have been opened, which are also some cities such as Yanjing, Tianjin, Shanghai, and Suzhou.

Thanks to the credit of the ground promotion team, hundreds of merchants were invited to join in the early stage. Now a month has passed, and”Youtuan.com” has developed very rapidly, and there are already thousands of merchants on the platform. Of course, the most important thing is that the entry threshold is very low.

In order to quickly open up the market, Youtuan.com launched a settlement for merchants, free of commission for half a year, and merchants only need to pay a software service fee of 299 yuan. After half a year, if they continue to operate, they will be commissioned according to 10% of the transaction amount.

It was also because of the half-year handling fee exemption that some smart merchants boldly activated it and found that every one or two days, there were customers coming from Youtuan.com, especially near universities. With the ground promotion and advertising marketing, and the issuance of platform coupons and subsidies, more and more customers from catering businesses and some hotels near university towns came from Youtuan.com.

For example, instead of placing an order from”Youtuan.com” to eat, you go directly to the store and order a set meal for 99 yuan, but if you place an order from Youtuan.com, the merchant’s set meal may be 92 yuan, and then the platform will immediately reduce 10 yuan or 20 yuan for new users. In this way, college students can truly feel the group purchase discount.

After a long time, with this money-saving website, the frequency of use has increased.

The frequency of use of things like booking a room in a hotel is naturally higher.

“How many registered users and total transaction volume are there now?” Su Chengyang asked

“The number of registered users has almost reached 2 million.”

“The transaction volume is about 300 million.”

“So much?”

Su Chengyang was slightly surprised.

This is not like Weibo which does not charge money.

A monthly transaction volume of 300 million is amazing for a new platform.

If the commission is 10%, it means that the monthly commission can be 30 million. Of course, this is an ideal situation. In fact, various coupon subsidies and marketing expenses are all costs.

Yao Wenjing smiled and said,”I was also surprised at first, but later I actually learned that these college students are really smart.”

“Don’t we have instant discount coupons for new users? When these students place their orders, they use their new user accounts, which saves them money.”

Su Chengyang was speechless. He had done this kind of thing in his previous life. It was a common method used by food delivery platforms. As long as they can get something for free, they will do whatever they can.

However, this method is not considered cheating.

After all, when new users pay, their ID number and phone number must be verified. Once they use it, they cannot register with the same ID number or phone number again.

Doing so can also prevent users from repeatedly getting free stuff.

It is equivalent to real-name authentication.

If it were not done this way, with Youtuan.com’s current operating model, it is estimated that tens of millions of yuan would be burned every month, and this is still a platform subsidy.

Even if Su Chengyang is rich, he would not do this.

And this is just the beginning of group buying websites. Once thousands of group buying websites are born overnight like in the previous life, Youtuan.com will be in real danger.

“How is the funding situation now? How long can it last?”

“If we continue to do this, we can probably last another half a year.”

Su Chengyang was relieved to hear that it could last another half a year. He invested 200 million yuan in Youtuan.com, and it could last another half a year, which meant that the speed of burning money was much better than he thought.

“We need to increase our efforts in promoting the ground”

“Each city needs a city manager and several deputy managers, as well as several promoters. It is best to structure it in a corporate manner and set up branches in each city.”

“Time waits for no one. I have a feeling that it won’t be long before we face many competitors. Before that, we should try to gain as much market share as possible.”After thinking for a while, Su Chengyang said to Yao Wenjing with a serious face.

“Competitor?”

“”Chairman, what do you mean?”

Yao Wenjing asked.

Su Chengyang looked at him and said softly,”There are no competitors now, that’s because our Youtuan.com has not yet been fully developed and the market share is relatively low. But after another two or three months, when we gradually penetrate, especially in first- and second-tier cities, the penetration rate will increase. Do you think no one will notice Youtuan.com?”

“Don’t the Internet giants know whether the business model can make money?”

“Look, the group buying track is more intense than you think”

“Whoever can persist will win.”

At this point, Su Chengyang remembered the chaos of the Thousand Group War in his previous life, so he reminded:”The ground promotion team should pay attention to the salary and benefits, and be careful not to let the ground promotion team be poached, especially those ground promotion teams in first- and second-tier cities.”

During the previous life, when the thousand-group war was going on, the phenomenon of poaching ground-pushing teams was quite crazy.

Especially those ground-pushing teams that were good at speaking and in the first and second tier cities were also the areas where group-buying websites were competing the most.

Yao Wenjing, who was a little indifferent at first, couldn’t help but feel nervous when he saw Su Chengyang so serious and solemn. If it was really as Su Chengyang said, it would be a real tough battle.

To put it bluntly, the group-buying track does not have much technical content. The competition is about who has more money and who can wear out the opponent. It’s that simple.

The reason why Magnesium Group was able to stand out from the thousand-group war was largely due to the support of Hang Chengma.

If it hadn’t received $50 million in funding from Alibaba, Magnesium Group, which was still unknown in the thousand-group war, would have fallen long ago.

Subsequently, Alibaba invested in the B and C rounds of financing, especially in the C round, which invested 2.1 billion.

But at the moment of victory, this Wang However, the boss started to flirt with Pengcheng Ma.

Hangcheng Ma was naturally unhappy when he saw that he had invested so much and supported you to grow, but you were flirting with Alibaba’s enemies. In addition, Alibaba had a strong desire for control and wanted to completely control Meituan.

Wang Xin was naturally unwilling to lose his controlling rights and be kicked out like other founders of Alibaba-invested companies.

It happened that at this time, Pengcheng Ma extended an olive branch and said that he was only investing and would not participate in management.

So, they hit it off and Meituan jumped from Alibaba to Penguin. It was a big deal at the time, and the news about Wang Xin’s betrayal spread all over the Internet.

Meituan was able to become a company with a market value of trillions of yuan later because it outlasted its peers and became the only winner in the group buying track.

It was equivalent to monopolizing the industry.

As for another opponent, the segmented track that Ele.me was doing could only affect Meituan in the food delivery track..