To become the richest man from the beginning of the game

Chapter 1630 The Combination of Games and Reality



Chapter 1630 The Combination of Games and Reality
At the beginning of the video, Qiao Liang mainly cut down the discussion about the lack of gameplay of "Tailoring" in the original black draft review through the interpretation of the gameplay.

But just this is not enough to fundamentally attack the black draft of this review.

At most, the two sides are talking about each other, and each has its own reasons.

And which side the players will agree with depends on whether they can feel the fun contained in the game "Tailoring".

This was obviously not good for Qiao Liang.

Because "Tailoring Clothes" can be regarded as a variant of some kind of farming game, and this type of game is considered a niche type. Among this group, those who like to pinch people and design clothes are even more niche, and then use VR games Once screened, the real target group of this game is very small.

Therefore, Qiao Liang had to find another angle to fight back against the black draft of this review.

"The game "Tailoring Clothes" marks that Chixing Studio has found a new entry point to affect reality through games."

"Here, I would first ask a question, why is the clothing brand associated with the game "Tailoring" called luxury?"

"In the context of the current tide of the times, it seems very unwise to choose this name."

"It is an indisputable fact that foreign clothing brands cut domestic leeks and collect IQ tax. This has also aroused more and more consumers' resentment. Recently, many foreign brands have joined forces to boycott my country's high-quality cotton, which has aroused even more outrage! "

"Under the background of rising patriotism, ordinary domestic consumers are willing to support local brands, support no IQ tax and no excessive marketing, and make affordable brands of products in a down-to-earth manner, which has become a trend and trend of the times. !"

"But the brand name luxury is incompatible with many domestic clothing brands."

"First of all, he used an English word as the brand name, and what's even more exaggerated is that the English brand name actually means luxury goods."

"Isn't this going against the wishes of current domestic consumers?"

"It is obviously a domestic product, but it pretends to be a foreign brand, and it is obviously a cheap clothing but it is a luxury brand."

"If you look at it from this angle, you will feel that this brand has been twisted from the beginning of its birth."

"But if everyone knows the origin of the brand name luxury and the connotation behind it, they will not think so."

"This clothing brand originally came from the classic of Tenda Games, which is the interactive movie game "Struggle"."

"In the game "Struggle", the producer deeply exposed and criticized the poison of consumerism on ordinary people, and the luxury clothing brand is not only a tool for the rich to harvest the poor, but also a regulation for the rich to the poor. Training."

"The rich attach many additional concepts to clothing brands, thus creating an illusion that wearing these brand-name suits and carrying a brand-name leather bag can gain dignity and become a master and integrate into the circle of the rich."

"But in fact, the real rich don't need the luxury brand to prove their identity. Instead, those who flock to luxury are ordinary working-class people who rely on their wages to support themselves!"

"And this simple and rude name also represents the creator's attitude towards the clothing brand. The golden logo composed of two capital letters L looks bright and bright on the surface, but in fact it will continue to absorb the blood of the poor. Dress yourself up nicely."

"After understanding this point and looking at the luxury brand in reality, everyone will find that it is actually completely opposite to the luxury clothing brand positioning in the game."

"In reality, this luxury clothing brand has stripped the marketing attributes and luxury attributes of products to the greatest extent. We can see on the official website that all luxury clothing is basically cheap clothing. After the original design fee and raw material processing fee The price premium is not obvious. At least compared with those foreign brands, the price gap can be seen at a glance."

"After I checked on the Internet, I found that the raw materials and processing factories of the luxury clothing brand are all in China, and they use the best raw materials and the top foundries. In this respect, it is actually different from foreign brands. There is a big gap, because most of the foundries of these foreign brands are also in our country.”

"Of course, at this time, some people may say that the value of a piece of clothing is not only raw materials and processing, but other aspects are also very important, such as brand value and shape design."

"If these are included in the cost, then the price will definitely increase. Luxury clothing brands can't meet the needs of consumers in these two aspects, so the low price is just a last resort."

"But obviously that's not the case! Luxury clothing brands have already considered these aspects."

"First of all, in terms of styling design, the luxury clothing brand has invited some well-known domestic designers to do the design. Of course, some people may say that this is far from enough. After all, domestic fashion designers are on par with There is a certain gap between top international designers."

"So there is another biggest killer feature of luxury clothing, and that is the game "Tailoring."

"I don't know if you still remember how Tenda Group responded to the initial update battle between GOG and ioi?"

"At that time, ioi was not an idle fish company. They were ambitiously launching various new heroes every day, hoping to seize the market with frequent version updates and rapid expansion; GOG did not force manpower, but Figured out a better way."

"By soliciting a large number of player ideas on the forum, GOG quickly emerged a large number of excellent hero designs. The official designers will conduct a comprehensive evaluation of these ideas, and fully accept good ideas and share the benefits with the creators. Some poor ideas are improved and integrated into the game as much as possible.”

"GOG has formed a tendency to crush ioi both in terms of quantity and quality. Many excellent classic heroes we play now, such as the Sorcerer of the Wind, emerged during this period."

"This shows that the creativity of the people is endless!"

"The same is true for clothing design. Once the most extensive player group and designer group are mobilized, all kinds of excellent designs will emerge in endlessly. Moreover, the game "Tailoring" has a complete screening mechanism, and these designs will go through the players. Layers of screening can reflect the tastes of ordinary people to the greatest extent and reflect the aesthetic needs of the public.”

"How many well-known designers have mastered so many advanced theories, but design clothes that are eye-catching and unacceptable to ordinary people? What's more, Western cultural aesthetics may be excellent in the system they are good at. But they will never be able to make excellent costumes with oriental cultural connotations.”

"Luxury clothing brand wants to delegate this power to ordinary players, and achieve an effect of "reducing talents in an eclectic manner" by encouraging excellent designs from ordinary people, so that truly excellent designs will not be buried."

"Even if the profits of these clothes are shared with the designers, the actual cost is far less than that of hiring those top designers, and these cost savings will be reflected in the selling price of the clothes."

"As many people talk about brand value, I would like to ask what is brand value?"

"If your so-called brand value is to follow what others say, and everyone says it's good, you think it's good, or you can't tell what the specific brand value is, and you can only talk about some false cultural background or celebrity recognition, then I Thinking that this brand value may just be a manifestation of vanity!"

"Accurately speaking, brand value should be a comprehensive image of a brand in the minds of buyers. It includes the improvement of the brand's image, quality, grade, culture, personality and many other aspects brought to consumers. In other words, the so-called brand value It is the recognition of the value of the brand by a large number of consumers.”

"Or to put it more extreme, your recognition of a certain brand value represents your certain attitude towards life."

"When you think that expensive luxury goods can bring you psychological satisfaction even though they do not increase the use value, it may mean that you are a person who is keen to show others your wealth."

"When you think that daily necessities should return to their use value and should not be kidnapped by too much marketing, but choose some cheap brands, it may mean that you are a person who values ​​pragmatism, resists consumerism, and hopes to spend money on people on something more meaningful."

"Of course, there are individual cases. It may be because you are too rich, or you are too poor."

"From this point of view, I think the brand value advocated by luxury is a more correct and healthier brand value! All luxury brands actually consider issues from the perspective of enterprises, and use various methods to provide The brand endows the spiritual connotation of culture, so as to better cut the leeks for consumers. Only the luxury brand stands on the consumer's point of view, helping consumers to resist the many methods of brainwashing and inducing consumption by the merchants, so that the products can return to their use value."

"This is the real meaning of creating a luxury clothing brand by Chixing Studio!"

"So everyone looked back at the game "Tailoring" and found that it is not just a game, it is also a bridge for all ordinary consumers to communicate with luxury clothing brands."

"In fact, every ordinary consumer can use this game to influence luxury clothing brands, and even the entire clothing brand consumer market. The master who can really change everything and decide his own destiny!"

"That's why I said that the game "Tailoring" not only has not entered a dead end, but is exploring a new path!"

"On the one hand, it polishes the quality of the game to the extreme, and is willing to pay for the fun of some niche players. It is by no means a bad game as some people say. For those players who like dressing games, This game can last a lifetime!"

"On the other hand, although it is a game, it is constantly affecting reality. Not only is the game linked with the real clothing brand, but more importantly, every game player can participate in the real clothing brand. The innovation of the design and apparel brand market will come up."

"Many people say that games are the ninth art. Let's think about it carefully. Besides affecting people's spiritual world and making people feel happy, what else can this ninth art do?"

"Maybe, Chixing Studio is constantly exploring the combination of games and reality, making games a tool for transforming reality. This path is the general direction of future game development!"

(End of this chapter)


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