The Fantasy Entertainment Empire

Chapter 23 Word-of-mouth marketing

Liang Shuyue is willing to use tap water. A self-cultivation of tap water should be cultivated in this way.

She was in her group of thousands of people, and discussed this work with her friends.

“This company feels just established, I don’t know if it is reliable or not.”

Seeing someone say this, Liang Shuyue immediately knocked on the keyboard: “What’s not reliable? Just the short film, I don’t know how much money to burn. Have you seen the link I just posted? That CG is also done. Very good, how can it be unreliable with such a level?”

“That’s what I said.” News of that person came out soon, “I feel like this studio is so powerful.”

Another person also came up and said: “There are not many at this level in China, right?”

Liang Shuyue: “I decided to pay more attention to this company in the future. I will look at the finished product of “Full Time” first. I have a hunch that his family may bring more surprises in the future.”

……

The propaganda plan was actually set by Fan Zhe.

At the beginning, the propaganda company just said that it would find a few big V to post on Weibo according to the normal meaning, and it would be finished. Fan Zhe’s list is just a gadget between their teeth, and the person in charge is not at all concerned.

But Fan Zhe couldn’t help but care.

His propaganda funds are so much in total. The money I earned from the opening animation of “Assassination Squad”, bought a new machine for the “Dimension” system, registered a studio in Shenghai, paid Mi Le’s wages, paid Lu Yuxiang’s intermediary commission, and helped the family Returned a sum of money…

It took more than 300,000 yuan to get this series of things. Most of the money earned from the animation at the beginning of “Assassination Squad” has been thrown away.

My old debts, it’s time to repay. That is a total of more than 500,000 debts. Although you don’t need to pay them all in one go, you must first prepare a sum of money when the repayment date is reached.

Then, an animation requires more than just the picture. The subsequent role dubbing, sound effects, and music all have to be spent out.

His current funds are very tight, and he can squeeze a hundred thousand yuan for publicity, which has already been spent.

In fact, if he can, he is not willing to fight like this. If he doesn’t succeed, the risk is very high. According to his idea, do a few more outsourcing such as “Assassination Squad”. Isn’t it a good thing to make some money first?

but not very reliable.

The main thing is that he lacks resources in this area. He also asked Lu Yuxiang before if there is any outsourcing of this kind, but Lu Yuxiang told him that there was not.

Although Lu Yuxiang assured him that as long as there is an opportunity in this area, he must be contacted as soon as possible. But Fan Zhe can’t just wait for a new job to come, while holding the powerful ‘Dimension’ system as a salted fish.

So he could only take the risk, and took the initiative to attack to find opportunities.

Actually, after paying the publicity funds, the remaining part in hand is estimated to be enough for post-production of animation, which is still a problem.

One hundred thousand yuan of propaganda funds is the limit he can use.

That’s just a little money, it must be spent on the blade.

After thinking about it for a period of time, Fan Zhe approached the public relations company and took the initiative to request to revise the publicity plan, and finally finalized a way to focus on word-of-mouth publicity.

Don’t spend money to find a big V, and directly ask them to find a group of naval forces, and target them to the gathering places of animation lovers and novel lovers to post.

In this way, we can directly contact the audience and hope that the quality will be high enough to attract a certain amount of attention on word of mouth.

Is word-of-mouth marketing okay?

From the current point of view, Fan Zhe paid close attention to himself, and felt that the publicity effect was still reliable, especially the many tap water attracted by the so-called outflow clips, which made him quite satisfied.

“Everyone has a lot of water…” Fan Zhe kept muttering.

At present, this is just a warm-up for the propaganda work. So far, just leave it alone.

Word-of-mouth marketing is difficult to become popular all at once. There is always a fermentation process, and the quality of the work needs to be passed.

He is full of confidence about this. The last thing he worries about is the quality of his work.

After seeing the current reactions on the Internet, he felt that the initial publicity work was almost the same.

At present, the project of the animation remake of “Full Time Master” has not been completed. The animation feature film still has a little tail, and the sound effects and character dubbing have not been done yet.

After all these are done, the feature film will have about an hour of content, and it will be published on the Internet completely free of charge for people to watch. At that time, the second phase of the publicity work will also begin, still focusing on word-of-mouth marketing, which can cause a sensation best.

In the end, Fan Zhe hopes to achieve the goal of being able to attract the attention of the Lewen Group and grab the animation production rights for the second part of “Full-time Master”.

And even if this goal is not achieved, he only needs to put the name of his newly built “Dimensional Entertainment” out, and it will be considered a success. A mature, well-reputed, and sensational work will bring him immeasurable benefits for more projects in the future In other words, he never expected this work to be able to Make money.

The work of the animated feature film, the calculation has a ‘dimensional’ system, and Fan Zhe doesn’t care about it; Miller can also handle the remaining sketches. What he started to worry about was post-production.

Thinking of this, he called Ke Jianliang, the former sound engineer of his company.

With the foundation of previous communication, things will be easy to handle. Ke Jianliang readily agreed to help Fan Zhe with animation sound effects.

He will be responsible for all the sound effects of this animation, such as the sound of weapon handover, footsteps, door opening, etc. during battle. Even, including some of the soundtrack, he will help to get it done.

After talking about these things, at the end, Fan Zhe said: “Hey, by the way, Xiao Ke, can you contact some voice actors and voice actors? I also need these for this animation.”

“No problem.” Ke Jianliang said, “Boss, you don’t know that this business is actually not easy to do. I have many friends and old classmates. The days are not very comfortable. I have the opportunity to earn extra Willing to come.”

“Um…I am probably dubbing five or six.”

“No problem, leave it to me.”

“How much do you get?”

“It depends on the level of fame.” Ke Jianliang said, “If you look for some big names, it’s not cheap. Finding a little bit of the average doesn’t cost too much money.”

Fan Zhe said: “I don’t have a lot of budget on hand. I don’t need to find a big brand, and I don’t need to be distinctive, but I must have solid basic skills.”

“Well, I will find a time to contact a dubbing studio and it will be done soon.”

“Okay, I should also go to Shenghai then, the quality must pass.”

“The boss believes I’m right.”