Chapter 328 - Unique advantages of low light broadcast
Huanyu Grand View downstairs.
Chen Nan turned on the camera of the bracelet and fixed her collar.
Not long after, a young girl came out of the hall: “Is Manager Chen? Please follow me.”
Chen Nan knew that the girl was Miao Zhu, and was Zhong Ming’s assistant.
After Miao Zhu took the elevator to the 66th floor, Chen Nan intentionally or unintentionally looked at the situation on this floor.
The entire 66th floor is now only a company called Weiguang Studio. Some employees are staring at the screen, some are communicating with others, and they are in a good state of mind.
This is the first time that Chen Nan has come to a game company and feels very fresh.
He can also roughly distinguish the different groups. On the screen of the art group, there are the original paintings and models. On the outside station, there is an artist who is drawing the original paintings.
This is an original painting of the scene. Under the blue sky, the sea is calm and calm, and several small fishing boats float on the sea. The crippled man in the sea walks on the waves as if singing along with the wind, and in the distance of the picture, a scholar holds the scroll with one hand and glides on the waves, but the waves under his feet are inky.
The style of the entire screen is ink style, thick-painted style, but the colors look very bright and gorgeous.
Chen Nan guessed that this should be a new game being developed by Weiguang Studio. I heard that Zhong Ming had a particular preference for Huaxia games, and now it looks like it is well-deserved.
Relatively speaking, the company’s style can be roughly seen from the employees.
The employees of some companies are all sluggish with dark circles. At a glance, you can see that this company is working overtime seriously; some companies’ employees seem to be working seriously, but they are actually frantically fishing.
But the Weiguang Studio is obviously different here. It is completely in full swing. All people are in good spirits. This is the characteristic of creative work.
“Zhong should be back soon. He’s going to learn his driver’s license today. Please wait a while.” Miao Zhu led Chen Nan to a small reception room and handed him a glass of water.
“…”
Chen Nan took the water cup and thanked him, and waited for two minutes in the reception room.
Although there is nothing wrong with learning to drive a license, Chen Nan confirmed that Zhong Ming was indeed as young as legend.
Of course, Chen Nan knows the situation of Low Light Studio.
Recently, Fire’s “Mysterious Plan” has become the hottest item on most live broadcast platforms. As a result, Weiguang Studio has become famous. Coupled with the accumulation of many classic games before, it has become a well-known boutique game in Huaxia District. studio.
It was also at this point that Chen Nan accepted Tang Ying’s invitation and was ready to take a look.
In fact, Chen Nan has already achieved a mid-level position in Linghu Live Broadcasting. Although he has been squeezed out for various reasons, his resume and achievements are still gorgeous. He can also start directly at the middle level when he transfers to other platforms.
There are also many other suitable job opportunities. Relatively speaking, Weiguang Live Broadcast is really a small platform. If Chen Nan is chosen by himself, most of them will not come here.
It’s not that small platforms are necessarily bad. The key is that there are few resources and there is little room to play. Chen Nan is very worried that he can’t get resources, can’t make achievements, and affect his development.
After waiting a long time, Zhong Ming pushed in the door.
“Miss Chen, right? Hello.”
The two shook hands and said a few words.
What surprised Chen Nan was that Zhong Ming’s age was really young, and there was nothing special about dressing.
If you see it in the company, most of Chen Nan will regard Zhong Ming as a new employee.
Actually this time is not too much an interview. To be more precise, it should be about cooperation. Although Zhong Ming will be a direct superior of Chen Nan, after all, Zhong Ming is not very clear about the specific work of the live broadcast. Some key decisions made in the future still need to be discussed by two people. Zhong Ming will still give Chen Nan as much freedom as possible.
Chen Nan first briefly introduced his resume.
He has been in the live broadcast industry for five years. During these five years, he was promoted to the middle level step by step. During this period, he participated in several major revisions.
As for the contradiction with the live broadcast of Linghu, Chen Nan did not avoid it, and briefly said. In fact, this is not surprising. After the company became big, from the start-up period to the stable development period, factions and struggles will inevitably occur inside. This is very clear.
Zhong Ming asked a few more questions briefly, and was quite satisfied with Chen Nan’s answer. It seems that Tang Ying is very accurate in seeing people. This is indeed a person who is capable and willing to do practical work.
“Could Zhong Zhong briefly introduce the current situation of Weiguang Live Broadcast?” Chen Nan asked.
Talking about cooperation is two-way. Zhong Ming is satisfied with Chen Nan. Chen Nan should also consider choosing the one with the best prospects and the most suitable for himself among many job opportunities.
From the current point of view, Weiguang Live Broadcast has only one advantage over other live broadcast platforms, that is, they are game content developers, but is it useful for live broadcast? How to convert? This is what Chen Nan is more interested in.
Zhong Ming smiled, gently tapped from the bracelet, and retrieved a copy of the data.
However, he did not directly show the data to Chen Nan, but asked a question first.
“Manager Chen, imagine this scenario.”
“Now, there is an explosive game with good quality and good live broadcast effect. If it is live broadcast on Linghu, how to use this game?”
Chen Nan asked, “Is it a stand-alone game or an online game?”
“It’s the same, stand-alone games, but it must be a stand-alone game that requires technology.” Zhong Ming said.
Chen Nan thought for a moment: “Arrange some big anchors to live broadcast the game, and then arrange some activities, such as customs clearance racing. The fastest anchors can get good publicity resources and encourage anchors to clear customs quickly.”
Zhong Ming nodded: “Yes, this is the conventional method. But in fact it is useless-even if the website is not scheduled, the anchor will inevitably broadcast these games, and the customs clearance event, the effect will not be too obvious, because this The activity must be lagging. “
“…” Chen Nan nodded.
From the past experience of Linghu live broadcast, this is indeed the case. Some stand-alone games, such as “Resident Evil”, even if customs clearance events are arranged, it is often difficult to achieve good results. The key to the so-called “lag” is that the live streaming platform cannot obtain in-game data.
Take Linghu Live, for example, to join a racing event, you must arrange several options, such as the first anchor to clear the game, the anchor to clear the fastest, etc., but how to verify these? Only through video recording and manual review.
For example, the video submitted by anchor A shows that he completed the customs clearance at 7 pm, while other anchors are later than 7 pm, then anchor a can get a reward.
However, if the anchor A clears the game at 7 pm on the second day of the game’s release, the website staff will have to screen, review, and finally determine the eligibility for a anchor’s winning amount, it may already be after 10 pm on the second day of the game’s release. Even the next day.
A anchor’s most valuable live broadcast content is the live broadcast from the game’s release to the next day at 7 o’clock, but because he is only a small anchor, Linghu live broadcast at that time there is no way to judge that he will be the first customs clearance The anchor, there is no way to promote him resources.
That is to say, because Live Fox Live is unable to obtain in-game data, it can only be screened by a clumsy method of manual review, so there is no way to rationally allocate resources.
Looking at Zhong Ming, did Chen Nan say that there is a better solution for the low-light broadcast?
Zhong Ming said: “If it is a low-light live broadcast, then this problem is well solved. Directly find the program group to retrieve the in-game data, open a separate section on the live broadcast page, and make all the anchors’ game progress from high to low in the form of a leaderboard. A ranking. In this way, viewers can directly enter the broadcast room of the anchor as soon as they click, and the top anchors get the promotion resources in the first time. “
Chen Nan froze for a moment. Is there any such operation?
But if you think about it carefully, this operation is actually normal and reasonable. The problem that could not be solved before was solved so easily after getting the in-game data!
Zhong Ming continued: “The same is true of online games. On many live broadcast platforms, anchors often make fakes for better program results. To show the abuse of the program, cover up their ids and game information, and let the audience I thought I was playing a high-end game, but I was actually playing a low-end game. Some anchors who were really playing the high-end game were left unattended because of the poor performance of the show. “
“But there will not be such a problem on the live broadcast of Weiguang. All the game information of the anchor can be directly inquired. What level of him is it? The audience can see it at a glance. The audience wants to see the high-end bureau. Those who are really skilled will not be buried. “
“So it is …” Chen Nan understood.
This is indeed a very huge advantage, and other than the low-light live broadcast, other live broadcast platforms can not do this at all.
Because general research and development companies will not cooperate with the live broadcast platform to do this function, and will not hand over the data in the game to the live broadcast platform.
This is not just a technical problem (doing a similar data sharing system, if the two companies are docked, it is more troublesome), it is more because the game companies cherish their own game data, many of them Data is actually trade secrets and cannot be given casually.
If you want to get these data, the live broadcast platform must be extremely expensive to make it possible, but the live broadcast platform will definitely feel uneconomical.
But here in the live broadcast of Weiguang, there is no problem at all.
What’s more, the more popular games on the market today are actually just a few!
For games that are not in the low-light studio, no one can get game data. Naturally, it goes without saying that the key is that the games in the low-light studio have occupied a very important part of the live broadcast platform!
“Xuanjia Plan”, “Resident Evil”, “Guard of the City”, “Guardian of the Zodiac” … The games on the Weiguang platform are spread across multiple platforms such as p, host, bracelet, simulator, and all are very popular.
Merely, the game “Xuanjia Plan” is enough for other live broadcast platforms to drink.
“As for how precious these numbers are … Mr. Chen, you are a smart person, and you should understand by looking at them.”
Zhong Ming unlocked the bracelet and handed it to Chen Nan.
These data must not be sent directly to him, but just a glance is fine.
Chen Nan took the bracelet and found that the above is very detailed data. The various data in the “Xuanjia Plan” includes the average number of kills per game, the average damage per game, the moving distance, and even some of the players when using the gs1 simulator. Analysis of behavior patterns, all have.
It can be said that as long as it is a game on the low-light game platform, as long as it has data in the game, it will not be found.
Not only online games, stand-alone games also have these data.
Chen Nan also saw the “Resident Evil” data on it, including customs clearance time, effective steps, and customs clearance by special means. Some anchors only use the knife to clear the boss, which can also be found directly.
Chen Nan quickly realized the importance of this data.
If this data is combined with artificial intelligence algorithms, in theory, the player can effortlessly find any anchor he wants to watch.
This is something that other live broadcast platforms can never do.
Zhong Ming took back the bracelet, and he could see that Chen Nan had been moved.
Smart people do n’t have to explain too much.
However, this is not the whole chip of Zhong Ming.
“Weiguang Live will soon become an independent company. You can be directly responsible for the work of Weiguang Live. If the work results are significant for a period of time, you can directly serve as EO. You have a high degree of autonomy in company operations. Report directly to me. “
“Secondly, I can tell you that the next two games to be developed by Weiguang Studio are both games with excellent live broadcast effects. They will lead the two waves at the end of this year and the beginning of next year. During this time, Expansion of the low light broadcast. “
Hearing here, Chen Nan was really tempted.
Zhong Ming is very frank, without hiding. For Chen Nan, it is impossible to jump to the position of EO after jumping out of the live broadcast of Linghu. It is almost impossible for at least a few years, because his resume is indeed worse.
Zhong Ming can directly guarantee that he will become the EO of Weiguang Live Broadcast under the condition of “significant achievements”. I am afraid that this kind of courage is not available on other live broadcast platforms.
After all, Zhong Ming is mainly responsible for the Weiguang Studio. He mainly wants to develop games, while other live broadcast platforms are unlikely to decentralize.
As for the second point, Chen Nan was even more excited.
The game research and development strength of Low Light Studio is unquestionable ~ www.mtlnovel.com ~ Zhong Ming said that this game is a “best live broadcast” game, then it must be. Understanding of the game, I am afraid that few people in the world can compare with Zhong Ming.
And “the game with excellent live broadcast effect”, coupled with these key data, there is too much room to play.
In terms of attracting newcomers, Weiguang Live Broadcast is no longer on the same level as other live broadcast platforms.
“Then, my task is to work hard to turn the players on the low-light game platform into live audiences, cooperate with the anchor to create the program effect, and at the same time … keep the best anchors as much as possible,” Chen Nan said.
Zhong Ming smiled and nodded: “Yes, Manager Chen, you have a good understanding of your work. And here I can give you the bottom line: I don’t like to burn money for live broadcasts, and spend a lot of money to dig anchors for such loss-making transactions. .I prefer to discover those little anchors that have not yet been appreciated, and build a bridge between the anchor and the audience. But … “
“But that doesn’t mean I can’t give big anchors huge profits. If there are other live broadcast platforms that are jealous and want to compete with WeChat Live Price … then we tell them: we can burn as much money as we want. Accompany. “