Chapter 62
Chapter 62: Sales Drop
Chapter 62 Sales Decline
April 26, 2000, Wednesday, very cloudy.
“Boss, there is a problem with the sales these two days.” Ding Tao walked into the office worriedly.
“What’s wrong?”
“I compared the daily order volume in the first two weeks and found that the sales of our brand-new machines dropped by at least 50% year-on-year.” Ding Tao handed Zhao Song a self-made form.
went on to say: “The configuration is too high, and the corresponding price is also high. If you buy it together with the monitor, the minimum configuration of the new machine is close to tens of thousands.”
Zhao Song had a headache and scolded: “Damn.”
“There are still too few rich people coming to Zhonghai. I knew that Hao Ying would take off her school uniform and sing!”
During this period, it was not easy to assemble a computer by a brand.
The fun of DIY lies in the fact that customers can choose various accessories they like at will, and the three major pieces of CPU, memory, and hard disk are divided into two kinds of boxed and bulk, and the price difference is not a small amount.
In an assembled host, how to assure customers whether the accessories are genuine or not, and how to take into account the needs of each customer are issues that every business needs to consider.
In addition to second-hand mainframes, Tesla only makes high-end machines. There are two new models with two chassis and four configurations, including all the first-line brands on the market. The accessories are only boxed, and the removed outer packaging will tear off the ID mark. , put it in a plastic bag.
The sales contract with the official seal, the whole machine is guaranteed for one year, the four prototypes are still in the warehouse, and the 24-hour uninterrupted operation is to find the compatibility problem.
Zhao Song’s main reliance is that appearance is everything. More than ten years later, the refreshing industrial design, the slightly cheaper price than the brand machine, coupled with the flash drive, have created today’s hot sales.
However, the hot sale has a time limit, and the high price has blocked a large number of consumers from Tesla.
Affected by Tesla’s hot sales, some merchants in Zhongguancun quietly launched finished assembly computers.
Wei Jiawei is one of them. The legendary Uncle Wei seems to have not been affected by the memory storm and still has funds to support his son to start a business.
At passage 13, Zhao Song, Ding Tao, and Cai Feng looked at Wei Jiawei’s counter together.
Wei Jiawei’s counter is in a very good location, close to the horizontal corridor. As soon as customers turn into aisle 13, it is his counter.
The counter is very big, and the decoration style is also copied from Tesla. All Zhonghai is doing this, and no one can say anything.
The business is also very good. A group of guys are holding the configuration sheet to adjust the goods and install the machine for the customer.
Zhao Song looked at the bronze medals of AMD and VIA’s agent on the glass siding, and knew that he mainly deals in low-end products. No wonder the business is so good. Customers with such price demands are the main source of customers for China Shipping.
Wei Jiawei, who was busy with billing, seemed to feel something, raised his head to look at Zhao Song, and then smiled and nodded in greeting.
A **** is raised high.
Ding Tao and Cai Feng looked left and right, pretending that nothing happened.
Wei Jiawei didn’t care, and cheerfully waved his hand.
The two middle fingers were raised high, and Zhao Song also stood on tiptoe in order to increase the effect.
Ding Tao and Cai Feng have black lines.
“Boss.” Ding Tao broke the embarrassment and said, “How about we also lower the configuration?”
Zhao Song Chao, who came to him from a distance, waved to Wen Jing, and asked, “See what’s wrong?”
Ding Tao thought about it and said: “It is a finished assembly machine, but it is still modified according to the needs of customers. The quality of the chassis is very poor, but it is enough. Also, they have very few orders for using Pentium CPUs.”
Cai Feng also said: “It’s a bit of a problem. VIA has too many outfits. The price is low or low, but the counter is most afraid of customers who come to the door a second time because of compatibility issues.”
“There is a customer who comes to the door because of a computer problem. As long as he is there, the business at the entire counter cannot be done at all.”
Ding Tao shook his head and disagreed: “Compatibility issues are the norm in the DIY market, not only their family has this problem.”
“That’s right,” Zhao Song said, “but Wei Jiawei was wrong, he made it according to the brand assembly machine.”
Ding Tao and Cai Feng looked in the direction of Wei Jiawei’s counter. In the center of the pure green glass wall panel, there were two large advertisement fonts “New Fox”.
“The concept of a brand assembly machine is a weakened version of a brand machine.” Zhao Song said boldly: “Like a brand machine, compatibility is its first priority.”
“Customers always have problems buying a computer. They can’t remember which aisle and counter number, but they remember the brand.”
Word of mouth is very slow in word of mouth. Now dial-up Internet access has become popular, and the speed of network transmission is beyond imagination.
Zhao Song finally made a decision: “Ding Tao, from now on, you will be responsible for the management of the main cabinet. Cai Feng will be in charge of the sub-cabinet.”
Seeing the two nodding, they continued: “Call Xu Liangying from Q County. In the future, half of the ordinary chassis and Phantom Red will be used without the Tesla logo. I will go to the two major chassis distributors of Zhonghai, and two chassis without the standard will be used. represented by them.”
Ding Tao asked: “Boss, we ship the chassis very quickly, why do we have to give it to them?”
“Let’s share the benefits, and they are the general distributor in North China. If the chassis products are sold all over the country in the future, you can ask them for help.”
Ding Tao nodded and stopped talking.
Zhao Song turned his head and said to Cai Feng: “In addition to second-hand mainframes, the sub-cabinet can also carry out the business of soliciting customers and installing machines, but the chassis must be unmarked.”
Cai Feng said happily: “Understood, boss.”
“Finally, Xingsheng has given me the configuration list of Gigabyte’s low-end and mid-range motherboards in the manufacturer’s laboratory, and Da Da’s ASUS will also be delivered in two days.”
“Ding Tao, we will also enter the mid-end market by installing and copying machines according to the list. We will not do the low-end products.” The era of high profit that lasted for nearly half a month and more than 100,000 gross profits per day has ended.
Ding Tao nodded and left with Cai Feng.
“Zhao Song!” Wen Jing shouted angrily from the side.
“Daughter-in-law, what’s wrong?”
“This is the third time I’ve called you!” Wen Jing finally made a small temper.
“I’m sorry, daughter-in-law, you know that.” Zhao Song pointed to his ear and continued, “Concentrate on communicating with people.”
“I don’t care, you just don’t pay attention to me.” Wen Jing’s voice gradually became louder, “I either accompany you to sell computers every day, or accompany you to deliver computers. When can you accompany me?”
Zhao Song quickly pulled her out of Zhonghai East Gate, and said in a good voice, “How do you want me to accompany you?”
Wen Jing lost his mind for a while, then shook his head and said, “I don’t know, it was fun to be with you at first, but later I found out that you are working, every day is the same.”
Really disrespectful, completely ignoring the customer’s feelings, Zhao Song thought angrily. 250,000 is not for nothing. If the cultural boss knows that he has made his daughter unhappy, he can make Zhao Song very unhappy.
Zhao Dou once told him, how could he become hypocritical towards Wen Jing? Can you be hypocritical? Being with Wen Jing is like fighting a guerrilla, and always be alert to the elusive Grand Cherokee.
When he was sure that no one was paying attention, Zhao Song dared to have fun and make a small show; if he really dared to make a big show, the culture would make him go to the urinal.
It’s 2000 now, not 10 years after opening.
Zhao Song’s biggest wish now is to serve Wen Jing, the female financier, and send her to the plane two months later, so that he can continue to flirt.
As for the relationship with Wen Jing? Can’t talk about it!
A woman is a magical creature, especially a woman in love.
Sudden temper, unexpected change of face. Zhao Song’s experience in dealing with it is to say good things and be beaten and scolded.
“Blame me, blame me, I thought you liked watching me install a computer, and you doubled your performance every day.” Zhao Song glanced around quickly, there was no enemy, and then gently hugged Wen Jing in his arms, his hands naturally towards Slide down to cover half of the PP.
“Daughter-in-law, I’ll go back and explain, and then I’ll accompany you petty bourgeoisie for a while today.”
“Hmm~” Wen Jing’s face turned red again.
………….
Kyoto at the end of April is the most comfortable time. The setting sun, sunset glow, and gentle breeze are accompanied by intellectual and beautiful scholars.
Strolling on Zhongguancun Outer Street, the beautiful moment that Zhao Song fantasized about suddenly came true at this moment, Zhao Song suddenly wanted to stop and have a good relationship with the girl who was in love beside him.
“Crack!” Zhao Song gave himself a slap in the face. Zhao Song, you are lazy!
“What’s the matter, Zhao Song, why did you hit yourself suddenly?” Wen Jing asked with concern.
“It’s okay, I didn’t expect the mosquitoes to go down so early this year.”
Wen Jing was silent for a while, and said, “Zhao Song, am I being a little unreasonable and immature?”
“I don’t need you to be too mature, it will be very tiring to be a mature woman, as long as you are a little bird, it is my duty to protect you!” Shameless Zhao Song shamelessly copied.
Intellectual and quiet smile: “Although I know you are lying, Zhao Song, I am still very happy.”
“I’m glad you know, Wen Jing, the rest of the time, I’ll do my best to keep you happy.”
“Zhao Song, I don’t like being poor and happy, have you written any other songs?”
“Not many, just two or three songs, but almost all of them are of this type.”
“Sing me a slow song.” Wen Jing gently took Zhao Song’s arm.
“You’re done, just figure it out.
I want you to kneel down and yell at my dad…”
“Clap~”
“Hey, why are you hitting me?”
“Change a song.”
“I’m Baboerben
You are running around
Baer rushing around
Two happy little monsters
Everyone loves beauty like flowers…”
“Hee hee~~”
As the sun went down, in the ruins of Zhongguancun, the backs of the two people were photographed very long.
Total assets: 1.33 million.
(end of this chapter)