NOVEL NEXT Chapter 020
Chapter 0020 Look at the methods of the Li brothers!
Li Yiren went to take office early.
Of course, you still need to meet your uncle Li Changfeng before that.
After learning about Li Yilian’s thoughts and plans, he personally called Li Yilian to him and carefully asked Li Yilian about his next plan.
“What I need to integrate is not a small winery in Heihe, but wineries in the entire three northeastern provinces!”
Li Yilian also had to spend some time to have a good chat with his uncle Li Changfeng.
“First, the cold weather in the three northeastern provinces is already very popular. It is freezing, so drinking alcohol is inevitable!”
“Second, a very interesting phenomenon is that domestic brands that want to succeed in the Chinese market all start from the”Three North” markets, that is, Northeast, North China, and Northwest China. Probably because these three markets have vast territories and large populations, and the people have low incomes, upright temperaments, and immature consumer attitudes, they are suitable for daily consumer goods with low prices, average quality, and high demand.”
“Relatively speaking, domestic products in the stage of primitive accumulation and start-up are just suitable for the consumption needs of these regions. Thirdly, and more importantly, they are traveling east and west in the”Three Norths” and will not encounter the coverage of multinational brands. and impact.”
At this point, Li Yilian smiled and continued:”I can say it without exaggeration today,”Those who win the Three Norths will become princes, and those who win Beijing and Shanghai will win the world.” This is still a tried and tested law of competition in the Chinese market.”
“Heihe City is directly adjacent to Changbai Mountain, which is also a good publicity point. My plan is to simply name the new drinks after Changbai Mountain. The main focus is cleanliness and environmental protection!”Li Yilian smiled and said quickly:”I believe that the domestic wine market is definitely not a big problem!”
“As for advertising, I have my own ideas. The current advertising effect is mainly through media promotion, one is CCTV, and the other is participation with citizens!”
If the problem is not big, Kongfu Yanjiu will start advertising on CCTV in 1993, and then it will become a well-known brand in the country directly from a local winery.
Then there will be Qinchi.
It will become a CCTV Before becoming the CCTV Standard King, Qin Chi’s annual sales were only 40 to 50 million, but after becoming the CCTV Standard King, the sales volume increased at least ten times.
However, neither Qin Chi nor Kongfu Yanjiu were completely stable. Although its own market has received huge traffic, it has only been one or two years, and it has not turned this traffic into its basic market and its basic users.
Unlike Moutai, even in 2023, It is still the pillar industry of your house, sauce-flavored technology.
And Li Yilian’s idea is that I can also build cold-flavored technology.
There is no difference!
“In the Northeast, which has cold weather and a large drinking population, it is obviously wise to integrate all wineries. Li Yilian continued:”The last problem is Da Mao. Da Mao’s family is also addicted to alcohol. Heihe City is adjacent to Da Mao. We can sell wine and cans to Da Mao!””
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(We will stop updating novels on this site, move to our new site: https://novelsknight.com////)
“Even if Da Mao can’t come up with the money, it doesn’t matter. We can ask Da Mao to exchange things. Not long ago, didn’t someone trade cans for airplanes? I do think that we can make good use of this and let Da Mao come up with more supplies in exchange for our products! Li
Changfeng pondered for a moment, and then said:”You can try it. If you want to integrate the beverage industry in Northeast China, I will hold a meeting to discuss it. Now that state-owned enterprises are about to transform, it just so happens that you can also use it as a pilot!””
At this point, Li Changfeng paused slightly and continued:”As for the car factory you mentioned, the country does not allow private companies to produce cars for the time being. You can try it with drinks first. If you can do it well, I will It might help convince other people!
Li Yilian laughed:”That’s no problem!””
Li Changfeng also knew that his eldest son had squeezed the political resources of the third family’s family. Therefore, if he could compensate the third family’s family, he would be willing to compensate it.
Li Yiren went to Heihe City in advance to integrate the wine resources in the Northeast.
If he could do it Okay, then, the future for Li Yiren is also excellent.
Of course, it is also good for the Li family.
The cake is big enough, and everyone can take one bite, so there is no need to fight among themselves.
As soon as the National Day is over.
Li Yiren began to take office.
The two brothers came directly to the Northeast and came to Heihe City.
“Damn, it’s so cold!”
After getting off the plane, Li Yilian couldn’t help but sigh, while Li Yiren on the other side couldn’t help but shiver.
His physique was completely inferior to Li Yilian, and the cold air hit him, making him strong I actually sneezed.
It was already very cold in the Northeast in October.
There was a heavy snowfall not long ago. However, Li Yilian adapted very quickly. After a little adaptation, his body could handle it, and Li Yiren had to add clothes to his body one by one.
Looking at Li Yilian’s physical strength, Li Yiren couldn’t help but secretly envy him.
His younger brother’s physical fitness was not generally strong.
Next, let’s see The tricks of the brothers Li Yilian and Li Yiren were revealed.