Reaching the age of thirty, my income randomly doubled

Xiao Ya came out.

The coffee shop outside had already started closing.

What's this about?

They're not doing business during broad daylight anymore?

The sign at the door was directly flipped to show "Closed for Business."

Qin Xue casually cleaned up a bit and called Xiao Ya:

"We're not opening today, come with me next door!"

Not opening ever again?

She had just learned how to make coffee, and now she was about to be unemployed again.

Xiao Ya was still utterly bewildered when Chen Pingsheng was waiting outside for them, and the middle-aged man didn't leave—was he waiting for her to invite him to dinner?

After Qin Xue and Xiao Ya came out, Chen Pingsheng led them to the Tengying Headquarters building.

Upon entering, four receptionists greeted in unison: "Mr. Chen"

One of them even went ahead to press the elevator, where Chen Pingsheng waited with them for a short while on the first floor.

They went straight up to the eighteenth floor.

He wanted to do coffee, and the partners he looked for were naturally not limited to these two.

Jiang Wei was also transferred from Bobo Milk Tea, as he was relatively experienced.

He felt slightly relieved using him, and the assistant manager of the original direct stores at Bobo Milk Tea replaced his position.

Besides him, Tong Zelan also introduced an internet expert.

Selling coffee was quite different from milk tea, as internet tactics were essential in the early stages.

This involved a money-burning war to quickly acquire initial customers.

This would necessitate developing their own coffee shop mini-program.

Even their own coffee app.

To develop an app, an internet team was essential.

Besides these two, there was also a small team for developing coffee blends.

Five people, all quite seasoned coffee crafters.

Chen Pingsheng introduced this small team to Qin Xue, and he would serve as the interim president of coffee in the initial phase. Read new adventures at M-V-L

The project was starting with an investment of five hundred million, guaranteed to be worth at least ten billion in the future—his attention to it could never be excessive.

If this project succeeded, it would definitely elevate him several levels.

For Qin Xue, this was her first time attending such a meeting, and it was quite shocking.

As for Xiao Ya, she still didn't know that this weird uncle was the top tycoon who had spent a billion buying the building next door not long ago.

It was utterly absurd.

Such a wealthy person, yet he would come every day to their shop for coffee.

Now that the startup team was assembled, the first step was to decide on a brand name.

Chen Pingsheng asked everyone for their opinions.

The coffee brand name should ideally sound elegant and classy.

Everyone racked their brains, coming up with all sorts of fancy names.

There were also quite a few who wanted to pick an English name.

Chen Pingsheng felt none were suitable, as besides being classy, it was most important for the brand to be memorable and easily spread.

If you pick a complicated name, the average person can hardly remember it.

He thought for a moment—naming businesses after animals was particularly popular nowadays.

Like Sogou, Tuniu, Feizhu, and others.

He would go along with this trend; just call it Antler Coffee.

He felt that this name easily associated with coffee and was particularly memorable.

And quite elegant too.

Once the brand name was set, it was time to apply for a series of things related to the brand.

The legal department downstairs was responsible for that; they didn't need to worry at all.

Similarly, the development of Antler Coffee's mini-program and app would also start simultaneously.

Meanwhile, it was also necessary to start hiring and training people.

Jiang Wei was in charge of this, as he was very familiar with the process.

It was just about replacing the previous training from selling milk tea, now to selling coffee.

Besides this, the most crucial task was to develop a few exploding coffee products for the market.

These were collectively handled by Qin Xue and those several seasoned coffee crafters.

According to Lin Jia's survey, the average single coffee price was around thirty yuan.

As a startup, Antler Coffee wanted to move fast and even rapidly acquire customers.

This required being an industry disruptor.

Using unorthodox methods for this task.

In the initial stages, fear of losses was unwarranted.

He now had the capacity to handle this; the key was to go public rapidly.

Chen Pingsheng directly priced Antler Coffee at 9.99.

One remark he made to Qin Xue left a deep impression; that was about how addictive drinking coffee could be.

As long as they could foster this addictive habit in customers, with decent taste to boot,

they could expect satisfactory results.

There was still some time before all the tasks advanced completely; it would roughly take two months until opening.

Chen Pingsheng was involved throughout the process.

However, after September 1, when the spoiled brat went to school,

Tengying relayed some fairly good news: the rights to the previously invested Three Lives Three Worlds had been sold.

He recouped two billion from it, which was quite decent, and even better news was that Charlotte was definitively scheduled.

Set for the end of September.

Once this movie was released, Tengying would earn another large sum.

This was also why he didn't need to seek financing for his own Antler Coffee brand.

As for Qin Xue's former little coffee shop, after he bought it, it became Antler Coffee's first pilot store.

It wasn't open to the public, serving only to cater to Tengying's employees.

Qin Xue and her team were there every day, researching the 9.99 exploding coffee products.

Truthfully speaking, coffee had never been sold at such a low price.

Whether it could make money, she seriously doubted.

But these concerns weren't hers to consider.

If a tycoon worth tens or hundreds of billions said this was the way to go, then he had his reasons.

What she needed to do was to develop the 9.99 exploding coffee products.

As another major investment project of Tenghui Capital, Antler Coffee was very generous with employee salaries.