My Years As a Car Dealer

Chapter 86: : The Nemesis Of All Salespeople

Chapter 0086: The nemesis of all salesmen

Zhang Chen had a way to deal with Zhang Lin in his mind. He smiled. Instead of taking them to see the car as before, he asked Wang Kun, “How much do you know about Si Bo Rui?”

Wang Kun doesn’t have as much heart as his mother, and honestly said that he just got his driver’s license because he saw his classmates buy a SPIRO, and listened to him brag about the SPIRO’s control stick, which is fast and fun, and wants to buy one for later use. Use after get off work.

After listening to Wang Kun’s introduction, Zhang Chen understood that the family didn’t know much about cars, and they were all car novices.

“Si Bo Rui’s car is completely different from what your classmates said. Let me tell you about Si Bo Rui.” Zhang Chen waited for Zhang Lin’s family of three to nod in agreement, and then began to introduce Si Bo Rui.

From Zhang Chen’s point of view, Wang Kun’s classmate is also a car novice, and the situation introduced is right and wrong.

The Sibo Rui is actually the European version of the Accord, which is produced by Dongfeng Honda in China.

The Accord produced by GAC Honda in China is the North American version.

Strictly speaking, the European version of the Accord and the North American version of the Accord are very different, and the two cannot be regarded as the same car.

For less than 100,000 yuan, you can buy Siborui in good condition, only the eighth generation Siborui.

And the eight generations of Sibo Rui did not sell well in China.

The reason is first of all that its wheelbase is only 2705mm.

You must know that in China, the best-selling cars must be extended versions, such as Audi A4L, Audi A6L and so on.

Siborui has a short wheelbase, and the rear space can only be squatted, far less than the wheelbase of 2800 mm, and the size is almost close to the B-class Accord of the C-class car.

Si Bo Rui was completely abused by Accord in terms of size and space, and was pressed and rubbed on the ground countless times.

Therefore, the vast majority of customers who consider the needs of their families will naturally ignore Sibo Rui for the first time.

Second is price.

The official guide price of the new car in the eighth generation of Sibo Rui was nearly 240,000.

The official guide price of the new car of the eighth generation Accord was less than 220,000, a difference of almost 20,000 Chinese dollars.

Everyone’s money is not blown by the wind, and customers who choose Accord also pay attention to cost performance, and can’t ignore the price difference of tens of thousands.

Furthermore, the promotion positioning of Sibo Rui is sports.

What is depressing is that the official zero-to-hundred acceleration given by a so-called sports model is only a pitiful 10.8 seconds, not to mention being slung by some low-priced small steel cannons, even the Fit can’t be compared.

Zhang Chen asked Wang Kun to think about how embarrassing it would be if he ran into a Fit or Civic on the street, but couldn’t do anything if he wanted to drive it.

“Ah?” Wang Kun’s eyes widened in an instant, stunned, and finally asked unwillingly, “Isn’t there any place where Si Bo Rui is better than Accord?”

“Of course there is.” Zhang Chen patiently explained that the engines of Sibo Rui and Accord are different, and the tuning of the ECU is very different, resulting in two cars with completely different personalities.

The explosive power of Sibo Rui at high speed is stronger than that of the Accord. As long as you step on the accelerator deeply in the rear section, it will not give you a feeling of powerlessness.

In addition, the chassis of Sibo Rui is stronger than that of the Accord, the car is heavier, and the high speed is very stable.

In the end, the advantage of Si Bo Rui crushing the Accord is that it looks good, and the driving quality is good, and young people prefer it.

The appearance of the Accord is basically satisfactory, not ugly, and there is nothing to praise.

If a young man gets off an Accord, many people will think that he is stealing his dad’s car to play.

Therefore, under the premise of being solid, durable and inexpensive to maintain.

If you want to drive quality and look good, choose Sibo Rui.

If you want a relatively large practical space for the family, choose the Accord.

Zhang Chen compared Wang Jie, Wang Kun and his son’s favorite models, and each gave their advantages and disadvantages, but did not suggest which model they should buy, but let them choose by themselves.

Zhang Chen smiled and looked at Zhang Lin, thinking that your scheming is useless now, there is nothing to say, right?

The three Wang Jie family stared at each other and didn’t speak for a long time.

Zhang Chen gave them a multiple choice question,

For good-looking and driving quality, choose Sibo Rui.

To be practical, to space, choose Accord.

How to choose?

Wang Kun couldn’t bear it anymore, grabbed his mother’s arm and shouted, “Mom, all my classmates bought SPIRIUS, and I want it too.”

“Okay, okay, okay, let’s buy Sibo Rui.” Zhang Lin patted Wang Kun’s head dotingly, and readily agreed to his request.

The car in Wang Jie’s heart was ruthlessly passed away by his wife. He bowed his head and did not say anything.

“I want to remind you of some places.” Zhang Chen felt that Zhang Lin was not a good talker, and it was even more necessary to explain the common faults and shortcomings to her, so that she could find out the defects of Si Bo Rui herself. “Si Bo Rui is a very solid car. As long as you don’t work hard, it is estimated that you will only add glass water when you buy it back…”

“Well, not bad.” Wang Jie nodded with a smile. When he wanted to buy the Accord, he was interested in its stability. Now that Sibo Rui can achieve the same effect, of course he is satisfied.

“Pleasure value from customer Wang Jie: 1000”

Zhang Chen was very dissatisfied with her husband’s interruption of Zhang Chen’s words, and gave him a stern look, and Wang Jie immediately lowered his head.

“I wipe, have you reached the level of training your husband with your eyes?” Zhang Chen exclaimed inwardly, surprised by Zhang Lin’s method of training her husband.

Zhang Chen went on to say that the common problem with SPIRO is that the quality of the ball head is not good, and there may be abnormal noises when starting and heading.

About 20% to 30% of the eighth-generation Sibo Rui will encounter this problem, which is not too common. If there is an abnormal noise, it is easy to solve the problem by replacing the parts immediately.

In addition, the gearbox and engine leaked oil.

The reason is that the valve chamber gasket is aging and leaking oil, and the half shaft is leaking oil.

If the situation is not serious, you can ignore it first, and only if the oil leakage is serious, you need to replace the corresponding accessories.

Others include brake vibration, abnormal noise in wheel bearings, loud noise during driving, or when walking on a slightly worse road, you can clearly hear abnormal noise.

The solution is also very simple, and it can be easily solved by changing accessories.

Zhang Chen talked a lot, and Zhang Lin and the three of them turned pale when they heard it. Wang Jie’s mouth opened, and he really wanted to say no to buy it.

But he looked down at his wife’s pretty face secretly, and in the end he didn’t have the guts to say what was in his heart.

The five Zhang Hu people not far away were not unhappy because the common problem mentioned by Zhang Chen frightened the customer.

The people with the least seniority among them have also worked in the four-sea auto dealership for more than half a year. Whether it is in the four-sea auto dealership or the second-hand car market in the entire seaside city, they have seen too many people who bought a car and returned the car a few days after they found a problem. client.

Back off.

The lost money and time cannot be made up, and the worst part is that some cars have already been transferred, and in just a few days, they have gone from one-handed cars to several unpopular ones.

No return.

A slightly more temperamental client will immediately give you a look.

Those who are light-hearted play tricks and harass in the car dealership, those who are more serious call relatives and friends to block the door, make a fuss and make a fuss, they can’t do business, and they ruin the reputation of the car dealership.

Zhang Lin’s face is obviously not good, and her words are harsh and mean, and I am afraid it will be even worse.

Zhang Hu and the other five even had the idea of not selling cars, and hurriedly sent the **** of plague away.

“You have to believe in the quality of Siborui, don’t worry too much, just check it out before buying a car.” No one said anything at the scene, Zhang Chen changed the conversation and said, “Siborui has too few car sources, we only have one car in the four seas. The 2009 SPIRIUS 2.4L premium version is listed at 106,000. It was listed in 2012-05 and is a personal one-handed car. Currently, it has been transferred to our Four Seas dealership, with an actual watch of 51,000 kilometers and regular 4S maintenance.

The original original paint, no scratches and scratches, the structural parts are normal, and there is no trace of sheet metal repair.

The engine and gearbox are in good condition, and there are no signs of abnormal maintenance.

The interior is clean and tidy, with normal wear and tear.

There is no abnormality in the ball head, and there are no problems such as gearbox, engine oil leakage, brake vibration, abnormal noise of wheel bearings and so on.

The overall condition of the car is good, the price is reasonable, it is worth starting! ”

The Zhang Lin family let out a long sigh of relief at the same time, and their nervous faces were relieved a lot.

Wang Kun’s eyes were as hot as fire, staring at his mother, as if he was expecting something.

The budget for the car purchase exceeded 6,000 yuan. Zhang Lin bargained with no results, and finally said, “Okay, I bought it.”

Si Bo Rui’s current situation and what will happen in the future are all made clear to Zhang Lin’s family. Zhang Chen handed the three of them over to Hao Qiang, who has been working the longest in Sihai Auto Depot, and gave him a careful wait. eyes.

Hao Qiang’s working time in the four seas auto dealership is second only to Lai Wu. He is very familiar with every process of the auto dealership, and his people are more flexible.

He knew what Zhang Chen meant, nodded to show his understanding, and then politely greeted Zhang Lin and the three of them, reaching out to lead them to the office to pay for the formalities.

After finally selling the car, everyone stared at Zhang Chen with admiration and smiled, feeling that Zhang Chen’s strength was unbelievable.

“Pleasure value from colleague Zhang Hu: 2000”

“Pleasure value from colleague Fang Wu: 2000”

“Pleasure value from colleague Wang Qi: 2000”

“Pleasure value from colleague Tang Hongbo: 2000”

“Happiness value from colleague Hao Qiang: 2000”

Not long after, Hao Qiang returned to the VIP room and told everyone that Zhang Lin’s family took the car away.

Standing next to Zhang Chen, Hao Qiang respectfully talked about the situation when the contract was signed: “I explained every clause of the contract to them carefully, and emphasized the consequences of breach of contract. They made it clear.”

“Okay, thank you for your hard work.” Hao Qiang’s work is quite reliable, and Zhang Chen is very relieved.

With Zhang Chen’s praise, Hao Qiang was as happy as a fool, and what made him even more happy was that he had already received nearly 1,000 commissions in less than two hours at work.

Mixing with Zhang Chen, there really is a way of ‘money’!

“Happiness value from colleague Hao Qiang: 5000”

…

Suddenly, Zhang Chen’s mind recalled the system prompt:

“Attention to the host, there is a client approaching.

Client: Hu Shuo.

Male, 25 years old, company employee.

Budget: fifty thousand.

Requirements: Want to buy a fun car. ”

Without waiting for Zhang Chen to stand up, a thin young man rushed in like a gust of wind from outside the gate of Sihai Motors, attracting the attention of everyone in the VIP room.

The young man seemed to be very familiar with the four-sea car dealership. He walked through the sea of cars alone for a few minutes. When he found everyone in the VIP room, he immediately raised his arms and greeted them affectionately.

Finally seeing the old face of the young man, Zhang Hu, Hao Qiang, Tang Hongbo, Fang Wu, and Wang Qi were stunned for a moment. They reacted after a few seconds, gnashing their teeth and showing angry expressions.

There was a flurry of thumping in the VIP room, and Hao Qiang and the others hurriedly grabbed the square stool, ashtray, and teacup.

Even Zhang Hu and Wang Qi, who have always been relatively honest, looked around to find the guy who was in their hands. The last one held the folder, and the other grabbed the broom.

There was a roar in the VIP room:

“What’s the matter, how dare you come to the Four Seas Car Shop? Courting death.”

“Brothers, beat him up.”

“Today, the labor and management don’t discount his legs, and the labor and management share his surname.”

…

At this moment, Hao Qiang, Tang Hongbo, Zhang Hu and others cast aside their previous prejudices and become unusually united. They only have one belief in their hearts, that is to beat the young men outside.

Five salesmen who picked up all kinds of weapons, screamed and rushed out.

“Wait, what’s going on?” Zhang Chen was depressed. The customer came to buy a car. Why do you have to work as hard as you did when you met an enemy of life and death?

Zhang Chen is the eldest brother of the salesman of the Four Seas Auto Depot, and Hao Qiang and the others have to give him face.

Everyone stopped, and the square stool in Hao Qiang’s hand pointed to Hu Shuo outside~www.readwn.com~ angry old face flushed, his chest heaving violently: “Brother Zhang, you haven’t been here for a few days, you don’t know what this kid is doing. The bottom line is that he will not only be beaten at our four-sea car dealership, but also at any dealership in the second-hand car market in the seaside city, he will be beaten, so annoying…”

The other salesmen were also very angry, staring fiercely at Hu Shuo outside and shouting:

“This kid often comes to the car dealership to make troubles. Every time he asks him randomly, he pesters us all morning, but he doesn’t buy anything.”

“Last time he took a fancy to a Mazda MX-5, and he said he would pay for the car, but when I called, he was either out of town, or his mother-in-law gave birth to a child, his wife gave birth to a child, and his sister-in-law gave birth to a child. He was too busy, come here. No, it dragged me on for half a year, and I was laughed at by Lai Wu for several months.”

“What are you guys? Once I introduced him an E90 worth more than 200,000 yuan. He directly asked me if I could sell it for 8,000 yuan. If Manager Wang hadn’t stopped me, I would have given him a scoop.”

…

The salesmen complained about Hu Shuo’s misdeeds. Zhang Chen finally understood. If Chen Haojie is a cancer in the seaside city industry, then Hu Shuo is the public enemy of the industry and the deadly enemy of all salesmen.

It is widely recognized that this kid is thick-skinned and extremely shameless. When he arrives at a car dealership, he is very annoying to ask questions, haggle like a joke, and put countless salesmen’s pigeons countless times… Almost every salesperson All tortured.

The information provided by the car dealer system was not comprehensive this time, but Zhang Chen thought about it silently and felt that Hu Shuo’s only requirement for buying a car was to have fun, and he only had a budget of up to 50,000 yuan. These seemed to be annoying to Hu Shuo. reason.

Now Zhang Chen is going to sprint towards the goal of being an excellent salesperson. Of course, he can’t let go of the customers who come to the door, so he pushed open the glass door of the VIP room and prepares to go out to meet Hu Shuo.