Chapter 46 - I won\\\'t sell copyright
Wangsheng Music is the largest music platform in China. Almost all famous singers in the entertainment industry have released songs on Wangsheng Music and hit the charts. There are too many independent singers like Lin Fan to count.
Therefore, the competition on this website is fierce. If there is no support from a brokerage company, there will be basically no exposure and no chance of getting ahead.
Unless you are very rich and can buy traffic directly from the platform, you must be prepared to play stand-alone games.
Of course, this is not absolute.
For example, Lin Fan is participating in a talent show with a lot of traffic and exposure, and he is also very popular. He has captured a group of fans and has basic exposure and traffic.
Secondly, the quality of the work is really good, and it can withstand the test of the market, so it has the qualification to be recommended by the platform.
But such a recommendation is not so easy to take.
Wangsheng Music Headquarters.
Wangsheng Music Copyright Department is holding a group meeting.
Department Director Jiang Jie first spoke: “These songs on the original music list this month have all achieved good results. Let’s check and fill in the gaps to see if there are any leftovers from the sea. I bought the copyright.”
As soon as his voice fell, employees rushed to answer: “Director Jiang, in addition to the original works of newcomers pushed by the entertainment company, the original works of independent musicians on the list belong to the original works of independent musicians. All the copyrights that can be bought are bought. New upload There are too many songs, and they are still being screened. No outstanding works have been found yet.”
Jiang Jie let out a “hmm” and continued to look through the report, then his eyes narrowed: “What’s going on? How did this seventeenth come out?”
Don’t blame Jiang Jie for his dissatisfaction.
The difficulty of independent musicians on the music platform is not only due to fierce competition on the platform, but also due to the operating relationship of the platform itself.
The singer works promoted by entertainment company belong to the category of customers, and the relationship with the platform is mutually beneficial. Naturally, there will be no secret operation and deliberate suppression.
But indie musicians don’t have this kind of treatment.
To put it bluntly, you are making money by posting songs on my platform. You are holding my thighs. Although I can earn money, I still don’t pay attention to the small money, so I don’t pay much attention to you in the same way.
Most of the songs that can be on the list belong to the platform except those pushed by customers, which is what Jiang Jie said before “buying copyright”.
The platform spends money to buy the copyright of the song, and only retains the signature of the original singer. The singer can make a quick money, and the platform will help promote the song, and the singer can also gain a wave of fame.
But the profit after the copyright buyout and the copyright change have nothing to do with the singer.
The average indie musicians will accept such buyouts, because they don’t know if the song will be popular, and making quick money is always more intuitive than making the download fee of a few cents.
Secondly, if you don’t sell the copyright, the platform can suppress the song by various means and let it sink in the vast sea of songs. There is no day in which it will come out, unless you buy traffic yourself.
Again, refusing to sell copyright is likely to offend the platform. Many independent musicians live on the platform. If they offend the platform, they will have no place to sing and cut off the source of income.
Therefore, the platform staff generally screen out suitable songs, then contact independent musicians to discuss copyright issues, and then make efforts to promote the songs to make the songs appear on the charts.
As for the position on the charts, it depends on the quality of the song.
But the seventeenth place on this list obviously did not follow this process.
The employee explained: “This is a new song uploaded by a student of the “Morning Star” program called Lin Fan. I have heard that the quality of the song is very good, and it topped the charts within a few days of its release. If you spare no effort to promote it, you should be able to get a better ranking.”
Jiang Jie frowned: “He is a newcomer to “Morning Star”?”
“No, the brokerage company he signed with before closed down before he took the stage. Now he should be a free agent. I haven’t heard of signing again.”
“Since I am a free man, why not buy the copyright?”
“The “Morning Star” program is closed. Students are not allowed to bring mobile phones, so they are not contacted…”
Jiang Jie was very upset: “Will you not respond to the problem you can’t solve? If I didn’t find out about it today, you still have to excuse that you can’t reach people and just dragged it? You know this song is already on the charts. , How much more money does the company have to spend to buy the copyright? Are you paying for the money?”
The staff hesitated and did not dare to answer.
Jiang Jie cursed a few more words and announced the end of the meeting. He called a familiar dance teacher in the “Morning Star” program group: “Is it Teacher Chen? I am Xiao Jiang from Wangsheng Music! Hello! Hello! Is such that…”
…
Lin Fan was called by the accompanying PD Liu Jia to the corner of the stairs of the dormitory building and met Chen Fang, a dance teacher waiting there.
“Teacher Chen, are you looking for me?”
“Lin Fan, you are here, and I also help people pass a message. UU reading www.uukanshu.com is all about favors, I hope you don’t mind.”
Lin pan-belly slander, you have said it all, I really mind what else can I do? Turn around and leave?
“No no, what can you say.”
Chen Fang smiled and said: “That’s it, the original song you made on the Chu stage has already been uploaded to the music platform. People on the platform couldn’t contact you, so they called me and wanted me to help. Send you a word.”
Lin Fan was surprised, what did the people from Wangsheng Music ask him for?
Chen Fang did not sell Guanzi: “The people at Wangsheng Music would like to ask, do you plan to sell the copyright of this song? They think your song is of high quality, so they want to buy the copyright of your song at a high price.”
Lin is very clear: “It’s okay to buy the copyright, what kind of copyright do they want to buy? Arrangement copyright or advertising copyright?”
Chen Fang was a little embarrassed: “No, it’s buying out the copyright.”
“Buy out?”
“Yes, in addition to retaining the original signature rights, other buyouts.” About this kind of thing is a bit tricky, Chen Fang added, “However, after the buyout of the Wangsheng platform, the song will be dealt with. Promotion is also good for you, at least it can increase your popularity and it will be of great help to your next competition.”
Lin Fan shook his head: “Sorry, Teacher Chen, I don’t sell copyright.”
“Lin Fan, I said over there, the price is easy to negotiate.” Chen Fang persuaded, “In your current situation, in fact, a song is not very helpful to you. It is better to sell the copyright and obtain the network Sheng platform. Promote and accumulate popularity. When you debut in the future, it’s not that you have no chance to buy back the copyright.”
Lin Fan directly refused: “Mr. Chen, thank you for your kindness, but I will not accept a buyout, and I really don’t want to debut!”