Hollywood Art: System of sunnys

39. Fast Food



 

March 1990.

James Cameron's interview was undoubtedly a game-changer. After declaring himself a fan of Lux Comics and discussing his close relationship with the comic's creator, who also served as a writer for the new Terminator movie, it had a significant impact on sales. He not only repeated these words to The New York Times but also took every opportunity to talk about the company. The revitalizing effect on New York City was tangible as Lux Comics went from being the fifth best-selling comic to an indisputable first place.

The following months flew by like a gust of wind. December marked the highest recorded sales for the company, with a profit of over two million dollars, bringing immense joy. The sales of the Lux Comics series skyrocketed in states where their purchase was previously minimal. Rumor has it that they now sell over a million copies per month, a new norm.

In December alone, sales reached a staggering three million copies, including the sale of trading cards that became a sensation in North America. Additionally, a contract with Nike is on the verge of being finalized. An expected profit of one million eight hundred thousand dollars was not entirely surprising, as recurring profits in the upcoming months are projected to surpass 500,000 dollars in January and February.

With the newfound wealth, the plan to invest in properties and stocks became a reality. Diversifying the stock portfolio was a necessary step. Shares in Home Depot, McDonald's, Walmart, and Coca-Cola were recently acquired.

Now, after some unexpected setbacks, the new fast-food chain, T-Box Burger, is set to open. Everything has been meticulously planned by Anne and her father, along with the newly hired restaurant manager, Jack Common. Jack, a 26-year-old graduate from the local University of San Jose with a diverse background in marketing and management, is thrilled to excel in this position.

-Perfect, we have vast prospects in this business, - Jack Comman said, sitting at one of the tables in the Box-Burger restaurant, just five blocks away from his former university.

Jack leveraged his nascent friendships from university to promote the T-Box chain. The low prices were a major selling point, along with the clever idea of offering delivery within a certain radius.

-That's great to hear, Jack, - Mr. Carson said as he tasted one of the burgers from the menu, the special tomato marmalade burger. A simple yet deadly delicious burger.

-Yes, Mr. Carson, once again, we can start promoting it with the university next week. Director Brown even considered setting up a small portable food stall on campus, -  Jack said.

-Well, it's tight, but as long as we gain customers, all the losses will be worth it with these artisanal burgers, - Thomas Carson said.

-Yes, sir. I've had conversations with the music symposium, the university, the science research center, the furniture company three blocks away, and a few other places further out, - Jack Common said.

-Good job! How is everything with the suppliers? - Thomas inquired.

- Everything's sorted out. I'm still looking for some good potato suppliers, and I have a meeting scheduled next month with one of the largest potato growers in Oregon, - Jack Comman said.

-If you need legal assistance, don't hesitate to call me, - Thomas said.

-Well, I will, although these supply contracts are on-demand transactions, - Jack said. - Nothing that should pose difficulties... Oh, look, here comes Billy. -

Billy was approaching with Claudia, who had been wearing a chest-mounted camera since Christmas. It was a gift from her mother that she had been using to expand her creativity in the outdoors. Today, she was out hunting for great photographs in the area.

-Father, how's everything going? -  Billy asked.

-Well, I just arrived, but it's still early. We hope the situation will change by lunchtime, -  Thomas Carson said.

-Nice to see you, Billy. Come this way, and I'll have Mateo prepare some burgers for both of you, - Jack said, handing them the menus.  - Can a restaurant that only sells burgers thrive? We shall see. -

-Ohhhhh... I want the chopped bacon with pink sauce. And for Claudia, the tomato marmalade one, - Billy said.

-Why are you choosing me? What if I also want the bacon one with pink sauce?" Claudia pouted. She wanted the bacon!

-You're going to love it, and you can also order another one with pink sauce," Billy said with a smile.

-Well, you better keep your promise, - Claudia said, blushing a little under Jack Comman's scrutiny. Sometimes she acts silly around Billy.

-Alright, I'll ask the chef for one with marmalade and another one with bacon and pink sauce, - Jack said, heading to the machine to place the order.

-Do you two have anything planned for today? -  Thomas asked.

-Well, we're going to the mall to take some photos, -  Claudia said.  - Would you like to join us, Mr. Thomas? Work isn't great, and we can go to the beach tomorrow before summer hits California, -  Claudia said.

-Well, unfortunately, little Claudia, I have some matters to attend to, but I'll adjust my schedule to go to the beach next week, -  Thomas said.

-Ahhh, we can't, - Billy responded, with a nod from Claudia.

-Why not? -  Thomas asked.

-Well, on Saturday, I'll accompany my mother for some family matters, and on Sunday, we're going to see Pretty Woman, something I'm not willing to miss, -  Claudia said. - But the spring break is coming up, and we'll have plenty of free time, Mr. Carson. -

-Well, I'll adjust the schedule for spring break, let your mother know, - Thomas said.

-Well, although she might get busy last minute, it's usually how it goes, -  the girl said.

-Is your mother a photographer? -  Thomas asked.

-Yep, she's a photographer, lighting designer, and journalist in her free time, - Claudia said.

-Look, the burgers have arrived, - Billy said.

Even though using recyclable paper was attempted, it's still a poor reality in the global economy. There aren't many companies that produce recyclable packaging for their burgers. So, for now, the company will implement a waste campaign that will most likely have an impact in the future, both in terms of business, social, and legal aspects.

-Wow, this burger is really good, - Claudia said, with a bit of sauce on her cheeks.

-See, I told you that you'd love it. Dad hired a professional chef to create the whole menu of five burgers and brought in a specialist in burger assembly, - Billy said.

The bacon and pink sauce burger were succulent. Its tangy and creamy flavor, along with the perfect balance provided by the bacon, made it a highly appetizing burger for the palate.

-Wow, this is pure gold! I don't think I've ever tasted something so delicious, - Claudia exclaimed.

-You're right, Dad. If all the burgers have this flavor, I think it'll be a sure thing to achieve fame in no time, - Billy said.

-Well, even though selling the burgers for three dollars doesn't give us much profit considering the quality of the ingredients, my brother was happy to do business with me, and now he's our main meat supplier, - Thomas said.

-Business with your brother? -  Billy asked.

-Yes, I invested some money in Dad's ranch, - Thomas said.

-Oh well, it was all worth it! -  Billy said. - Jack, give me two with tomato and two with pink sauce to go. Oh, and some flyers, I'll distribute them at the mall!"

-Of course, - Jack said.

The birth of T-box Burger has begun.


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